Top Digital Marketing Class In Nagpur
Best Digital Marketing Class In Nagpur
Address
Block No 338, Opposite Kambar Darbar, Backside of Union Bank, Jaripatka, Nagpur - 440014
digitaladvertisekarobar@gmail.com
Phone
+91-7709102335
Digital Marketing Class In Nagpur city
Syllabus
What You Will Learn In Digital Marketing Class
Module 1: Website Planning And Creation Of WordPress Website
Module 2: Set Up Your Blog In Blogger & WordPress & Blogging
Module 3: Lead Generation Campaign Across Google & Facebook Ads
Module 4: Ppc Advertising Google Adwords
Module 5: Google Adsense
Module 6: Search Engine Optimization ( Seo )
Module 7: Social Media Marketing ( Smm )
Module 8: Google Analytics
Module 9: Google Tag Manager ( Gtm )
Module 10: Introduction To Google Display Network
Module 11: Linkedin Optimization
Module 12: Email Marketing
Module 13: Affiliate Marketing
Module 14: Mobile Marketing
Module 15: Content Marketing
Module 16: Influencer Marketing
Module 17: Marketing & Sales Automation
Module 18: Online Reputation Management ( Orm )
Module 19: Video Advertising
Module 20: Growth Hacking
Certifications
Digital Marketing Class In Nagpur seo
Digital Marketing Overview
What Is Marketing ?
What Is Digital Marketing ?
Understanding Marketing Process
Consumer’s Needs, Wants And Demands
Products And Services
Marketing Objectives
Activities In The Marketing Process
Different Between Customer And Consumer
What Is A Market
Marketing Management
Evolution Of Marketing
STP : Segmentation, Targeting And Positioning
Branding Strategies
Positioning Strategies
Types Of Advertising
Digital Marketing Strategy And Implementations
Why Digital Marketing Wins Over Traditional Marketing ?
Growth Hacking
WEBSITE PLANNING AND CREATION
Understanding Internet
Difference Between Internet And Web Understanding Websites
Understanding Domain Names And Domain Extensions
What Is Web Server And Web Hosting ?
Different Types Of Web Servers
Different Types Of Websites
SETUP YOUR BLOG IN WORDPRESS
Why WordPress ?
How To Choose Domain Name
Domain Registration And Hosting
How To Install WordPress
How To Add Pages And Posts To Worpress
Google Analytics For WordPress
How To Choose And Install Premium Themes
How To Create A Professional Looking Website In Just 5 Minutes
Set Up Your Own Ecommerce Store Online
LEAD GENETRATION FOR BUSINESS
Understanding Lead Generation For Business
Why Lead Generation Is Important ?
Introduction To Landing Pages
What Makes A Good Landing Pages
Define Your Goal & Success Metrics
Essential Elements : Killer Head Line Sub Headline
Essential Elements : Call To Action ( Cta )
What Is A / B Testing ?
How To Do A / B Testing
Selecting Landing Pages After A / B Testing
Converting Leads Into Sales
Creating Lead Nurturing Strategy
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SEARCH ENGINE OPTIMIZATION
An Overview Of Seo
What Are The Search Engines ?
Evolution Of Search Engines
What Is Seo ?
Introduction To Serp How Search Engines Work
Google Search Operators To Make Your Search Cool
Introduction To Negative Seo
Common Negative Seo Methods
Keyword Research
What Is Keyword Research And How To Do It
Keyword Research Process Different Types Of Keywords
Top Basic And Advanced Keyword Research Tools
Keywords Research Process
Understanding Keywords Mix
ON PAGE OPTIMIZATION
Introduction To On Page Seo
Content Optimization And Planning
Understanding Your Audience For Content Planning
What Is The Difference Between Keywords Stuffing And Keyword Placement
Internal Linking
Meta Tags Creation
How To Write An Seo Optimized Content
How To Write A Content For Article, Blog And Press Release
Why Technical Factors Matter In Seo ?
Keyword In Domain Name
Ssl Certificate Installation And Importance
Page Load Speed Optimization
Url Length And Optimization
Using Content Delivery Network ( Cdn )
Server Security
Mastering The Google Search Console
Using Google Search Console And Adding A Website Into It
Sitemap Creation And Submission
Setting Up Preferred Website Version
Fetch As Google For Quick Indexing
Security And Malware Prevention For Good Seo
Search Analytics And Keyword Analysis
Crawl Data, Sitemaps And Url Parameters
OFF PAGE SEO
Understanding Off Page Optimization
No Follow And Do Follow Links
What Is Domain Authority And Page Authority ?
How To Increase Domain Authority
Important Terminologies Of Off Page Seo
Backlinks 101
Types Of Backlinks
Smart Ways To Build Backlinks
Do’s And Dont’s Of Link Building
Link Building Strategies For Your Business
Link Velocity
Top Advance Tools For Seo ( Sem Rush , Ahref , Keyword Tools , Spyfu )
Monitoring Seo Process
Preparing Seo Reports
How To Create Seo Strategy For Your Business
What Is Link Equity ?
Importance Of Domain And Page Authority
How To Optimize Exact Keywords For Your Business
What Is Link Equity ?
Importance Of Domain And Page Authority
How To Optimize Exact Keywords For Your Business
Digital Marketing Class In Nagpur business
What Is Google Panda Algorithm ?
What Is Google Penguin
What Is Google Emd Update
Other Google Algorithms
Seo Ranking Factors
How To Save Your Site From Google Panda , Penguin And Emd Update
How To Recover Your Site From Panda , Penguin And Emd
How Branding Helps In Seo
Local Seo
PPC ADVERTISING ( GOOGLE ADWORDS )
Google Adwords Overview
Understanding Paid Search Results
Introduction To Google Adwords And Ppc Advertising
Overview Of Microsoft Adcenter ( Bing And Yahoo )
Setting Up Google Adwords Account
UNDERSTANDING ADWORDS ACCOUNT STRUCTURE
Campaigns Adgroups Ads Keywords Etc
Types Of Advertising Campaigns Search Display Shopping And Video
Different Between Search And Display Campaign
How Does Adwords Rank Ads
Understanding Adwords Algorithm ( Adrank ) In Detail With Examples
What Is Quality Score
Why Quality Score Is Important
What Is Ctr
Why Ctr Is Important
Understanding Bids
Types Of Search Campaigns Standard Dynamic Search And Product Listing
Google Merchant Center
Creating Your First Search Campaign
Doing Campaign Level Settings
Understanding Location Targeting
Different Types Of Location Targeting
What Is Bidding Strategy ?
Understanding Different Types Of Bid Strategy
Manual
Auto
Advance Level Bid Strategies
Enhance Cpc
Cpa
What Are Flexible Bidding Strategies ?
Understanding Flexible Bidding Strategy
Pros And Cons Of Different Bid Strategies
Understanding Ad Extensions
Types Of Ad Extension
Adding Ad Extension In Our Campaign
Creating Ad Groups
Finding Relevant Ad Group Options
UNDERSTANDING KEYWORDS
Finding Relevant Keywords
Adding Keywords In Ad Group
Using Keyword Planner Tool
UNDERSTANDING TYPES OF KEYWORDS
Board , Phrase Exact , Synonym And Negative
Examples Of Types Of Keywords
Pros And Cons Of Different Types Of Keywords
CREATING ADS
Understanding Ad Metrics
Display And Destination Url
How To Write A Compelling Ad Copy
Best And Worst Examples Of Ads
Digital Marketing Class In Nagpur business
TRACKING PERFORMANCE / CONVERSION
What Is Conversion Tracking ?
Why Is It Important
How To Set Up Conversion Tracking
Adding Tracking Code In Your Website
Checking Conversion Stats
Optimizing With Conversion Report
Optimizing With Keywords
Optimizing Performing Keywords
Optimizing Non Performing Keywords
How To Decrease Cpc
Analyzing Your Competitors Performance
Creating Display Campaign
Types Of Display Campaigns
All Features Mobile App
Remarketing Engagement
Difference In Search And Display
Campaign Setting
Understanding Cpm Bid Strategy
Advance Setting
Ad Scheduling
Ad Delivery
Understanding Ads Placement
Using Display Planner Tool
Finding Relevant Websites For Ads Placement
Creating Text Ads
Creating Banner Ads Using Tools
Uploading Banner Ads
Optimizing Display Campaign
Remarketing
What Is Remarketing ?
Setting Up Remarketing Campaign
Creating Remarketing Lists
Advance Level List Creation
Custom Audience
Digital Marketing Class In Nagpur business
GOOGLE ANALYTICS
Introduction To Google Analytics
How Google Analytics Works
Understanding Google Analytics Account Structure
Understanding Google Analytics Insights
Understanding Cookie Tracking
Types Of Cookie Tracking Used By Google Analytics
Starting With Google Analytics
How To Set Up Analytics Account
How To Add Analytics Code In Website
Understanding Poals And Conversions
How To Setup Goals
Understanding Different Types Of Goals
Understanding Bounce And Bounce Rate
Different Between Exit Rate And Bounce Rate
How To Reduce Bounce Rate
How To Set Up Funnels In Goals
Importance Of Funnels
How To Integrate Adwords And Analytics Account
Measuring Performance Of Marketing Campaigns Via Google Analytics
Understanding Filters And Segments
How To Set Up Filters And Segments
How To View Customized Reports
Monitoring Traffic Sources
Monitoring Traffic Behavior
SOCIAL MEDIA MARKETING
What Is Social Media
Why Social Media
Understanding Business Goals And Trying Them To Social Media Goals
Understanding And Crafting Buyers Persona
Choosing Right Social Media Platform For Your Business
FACEBOOK MARKETING
Understanding Facebook Marketing
Why Facebook
Create Your Facebook Page
Facebook Creative Designing
Increasing Fans On Fan Page
How To Do Marketing On Fan Page With Examples
Fan Engagement
Important Apps To Do Fan Page Marketing
Facebook Advertising
Types Of Facebook Advertising
Best Practices For Facebook Advertising
Understanding Facebook Best Practices
Understanding Edgerank And Art Of Engagement
Creating Facebook Advertising Campaign
Targeting In Ad Campaign
Payment Module Cpc Vs Cpm Vs Cpa
Setting Up Conversion Tracking
Advance Facebook Advertising Using Tools
Facebook Contests
Add Facebook Like Box To Your Website
Facebook Insight Report To Measure Success
Facebook Lead Generation
INSTAGRAM MARKETING
Instagram Business Account Setup
Why Instagram
Instagram Content Strategies
Instagram Followers Hack
Instagram Hash Tags
Instagram Followers Tools
Shopping On Instagram
The Anatomy Of A Story
Intro To Instagram Ads
Types Of Instagram Ads
Automated Outreach
TWITTER MARKETING
Understanding Twitter
Tools To Listen And Measure Influence On Twitter
How To Do Marketing On Twitter
Do’s And Don’t’s Of Twitter
Advertising On Twitter
Creating Campaigns
Types Of Ads
Tools For Twitter Marketing
Twitter Advertising
Twitter Cards
Ways To Promote Your Twitter
LINKEDLN MARKETING
What Is Linkedin
Understanding Linkedin
Company Profile Vs Individual Profiles
Understanding Linkedin Groups
How To Do Marketing On Linkedin Groups
Linkedin Advertising And Best Practices
Increasing ROI From Linkedin Ads
Linkedin Publishing
Company Pages
Linkedin Advertisement
VIDEO MARKETING
Understanding Video Campaign
Creating First Video Campaign
Importance Of Video Marketing
Benefits Of Video Marketing
Uploading Video On Video Marketing Websites
Creating Video Ad Groups
Targeting Options
Understanding Bid Strategy
MESSENGER MARKETING
What Is Messenger Marketing
Advantages To Using Facebook Messenger Marketing
How Is Chatbot Marketing Different Than Other Marketing Channels
Who Can Use Messenger Bots To Their Advantage
E Commerce Chatbot Strategies
Using Chatbots To Promote Educational Resources
Using Chatbots To Stay In Touch With Your Customers
What Are Facebook Messenger Ads
Messenger Ads Best Practices And Sample Strategies
Creating A New Messenger Ad Campaign In Facebook
Designing A Messenger Ad
Completing Messenger Campaign Creation In Facebook Ads Manager
Building Our Messenger Landing Page In Mobile Monkey
Creating And Launching Our First Mobile Monkey Campaign
EMAIL MARKETING
What Is Email Marketing
How Email Works
Challenges Faced In Sending Bulk Emails
How To Overcome These Challenges
The Keys To Building Huge Email List
Types Of Email Marketing Opt In And Bulk Emailing
What Is Opt In Email Marketing
Setting Up Email Marketing Account
Best Platforms To Do Opt In Email Marketing
Setting Up Lists And Web Form
What Are Auto Responders
Setting Up Auto Responders
Best Practices To Send Bulk Emails
Tricks To Land In Inbox Instead Of Spam Folder
Drip Marketing Tools
Improving ROI With A / B Testing
350 Sales And Marketing Tactics
AFFILIATE MARKETING
Introduction To Affiliate Marketing
Benefits Working With Affiliates
Affiliate Marketing History
Changes In Affiliate Marketing Industry Over The Year
Affiliate Marketing Scenario In India
How To Be A Super Affiliate
Different Ways To Do Affiliate Marketing
Affiliate Marketing Secrets
Becoming Successful Affiliate Marketer
What Technical Setup Will You Need
Build Your Own Successful Affiliate Program
Mistakes That You Should Learn To Avoid
Live Examples Of How People Are Making Money As An Affiliate
Digital Marketing Class In Nagpur business
ONLINE REPUTATION MANAGEMENT
What Is Online Reputation Management
Why Online Reputation Management
Understanding ORM Scenario
How To Deal With Criticism Online
Create Positive Brand Image Online
Understanding Tools For Monitoring On Line Reputation
Step By Step Guide To Overcome Negative Online Reputation
Best Example Of On Line Reputation Management
CONTENT MARKETING
What Is Content Marketing
Introduction To Content Marketing
Objective Of Content Marketing
How To Write Great Compelling Content
Choosing The Right Content Ideas
Keyword Research For Content Ideas
Optimizing Content For Search Engines
Discussing Authority Blog
Crafting Killer Headlines
How To Structure Paragraphs
Different Types Of Content
Ways To Monetizing Authority Blog
How To Market Your Content
How To Create Content Calendar
ADSENSE AND BLOGGING
What Is Adsense
How To Get Approved For Adsense
Cool Trick To Get Adsense Approval By Google
Using Your Adsense Account Interface Placing Ads On Your Blog
Creating Blogs With Our Free Theme
Secret Methods To Make Money With Adsense
Who Should Attend
Job Seekers / Students
Marketing Professionals
Sales Professionals
Business Owners
Entrepreneurs
Digital Marketing Professionals
Other Professionals It , Hr , Finance Etc.
Certificates
Google Analytics Certifications
Digital Marketing Certifications
Google Adwords Display Certifications
Adwords Mobile Certifications
Adwords Shopping Certifications
Adword Video Certifications
Adwords Search Certifications
Hubspot Certifications
Adwords Fundamental Certifications
1.Digital Marketing Overview
2. Website Planning & Creation
3. SEO ON-PAGE
4. SEO OFF-PAGE
5. GOOGLE & ITS DIFFERENT PLATFORMS
6. FACEBOOK & ITS DIFFERENT PLATFORMS
7. SOCIAL MEDIA MARKETING
8. SOCIAL MEDIA OPTIMIZATION
9. CONTENT MARKETING
10. AFFILIATE MARKETING
11. ONLINE REPUTATION MANAGEMENT
12. SEARCH ENGINE MARKETING
13. GRAPHIC DESIGNING
14. SEARCH ENGINE OPTIMIZATION
15. LOCAL SEO
16. DIGITAL ANALYTICS
17. BLOGGING
18. INFOGRAPHICS
19. Video Editing
ETC…
Tools for Digital Marketing
WEBSITE AUDIT TOOLS
Software for Digital Marketing
CHROME EXTENSIONS & USEFUL LINKS
Digital Marketing, Website Creation, Graphic Design, Social Media, Search Engine Marketing, Facebook Ads & Marketing, Google Ads & Marketing, Instagram Marketing, Linkedin Ads, Lead Generation, SMS Marketing, Email Marketing, Google Search Console, Google Analytics, Youtube SEO, Google Adsense & Analytics, Affiliate Marketing, Video Editing, Drop Shipping, Personal Branding, Influencer Marketing, Business Growth Strategy, SMM, SEO, SEM
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